At Invest Up, we are pioneering a new era of sustainable mobility with the development of a high-quality, eco-friendly family car tailored specifically to the needs of the European market. Our mission is clear — deliver a vehicle that blends style, safety, and environmental responsibility at a price point that makes sustainable driving accessible to everyday families.

Our flagship model is being designed with zero-emission technology, using only the finest electrical and electronic components, all manufactured to meet or exceed European Union quality and safety standards. By focusing on energy efficiency, long-lasting performance, and affordable ownership costs, we are positioning our car to capture a significant share of Europe’s rapidly expanding electric vehicle market, which is projected to grow at over 17% CAGR through 2030.

To turn this vision into reality, Invest Up is building a state-of-the-art manufacturing facility spanning 50,000 square meters. This modern plant will feature:

Two advanced assembly lines designed for high efficiency and quick reconfiguration.

Integrated quality control labs to ensure every unit meets EU safety benchmarks.

Dedicated logistics and storage zones for smooth supply chain operations.

Energy-optimized infrastructure to reduce operating costs by up to 20% compared to conventional plants.

Our team will consist of 40 highly skilled employees and technicians, carefully selected for their expertise in automotive assembly, electronics integration, and quality assurance. At full operation, the plant will have the capacity to produce 10 cars per day, equating to approximately 3,000 units annually in the initial phase, with the potential to scale up production by 50% as market demand grows.

Our supply chain strategy combines global reach with local precision. We have secured partnerships with major Chinese automotive manufacturers for chassis and structural components, ensuring cost efficiency without compromising on durability. We are also collaborating with industry giants such as Sony (Japan), Siemens (Germany), and several leading American and European firms to integrate cutting-edge infotainment systems, advanced driver assistance features, and premium electronic modules into every car.

Financially, our initial phase targets operating costs under $25,000 per unit, enabling us to offer a final retail price in the €29,000–€32,000 range — making our product highly competitive against existing European electric family cars while delivering a gross margin of up to 15–18%.

Beyond numbers, this is more than just a manufacturing project — it is a commitment to innovation, sustainability, and market leadership. Every car leaving our facility will represent the fusion of global engineering excellence with environmentally conscious design, delivering a vehicle that families can trust, enjoy, and afford.

By combining strong production capabilities, high-demand market positioning, and strategic partnerships, Invest Up is on track to become a key player in Europe’s sustainable mobility revolution.